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Understanding Facebook Link Shim Referrals

view at full size The Referrals report displays multiple values for Facebook. If you filter your Referrals report for facebook, the “l” (that’s l as in lemon) referrals were directed through Link Shim,...

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In-Page Analytics Plugin for Chrome Overlays Data Onto Your Pages

view at full size Page Analytics plugin for Chrome displays Google Analytics data directly on your page. There are a range of useful Google Analytics extensions for Chrome. In a previous post, we...

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Play Google Analytics Jeopardy!

view at full size Google Analytics Jeopardy! board from the Evolve with Google Analytics conference. Today’s tip combines 30 tips in the form of a Jeopardy! board. Among highlights of the Evolve with...

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For Purpose-Specific Dashboards, Import from the Solutions Gallery

view at full size You can select specialized dashboard templates from the Solutions Gallery. Note from Eric: apologies for the long hiatus. Regular posting schedule resumes today. When you’re creating...

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Apply Built-In Mobile Segment to Focus Your Reports on Smartphone Visits

view at full size You can select Mobile from the pre-built segments. Google Analytics segments, formerly called advanced segments, are among the many useful yet underutilized features in Google...

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